Sustainable Futures: Technology's Evolution in Real Estate Development

Gaurav Mavi

The landscape of the Indian real estate sector continues to thrive with each passing year, marked by dynamic shifts in technology and sustainability trends. It is undeniable that the forthcoming trend in real estate is intricately interwoven with the seamless integration of technological innovations, coupled with a steadfast commitment to sustainability. This amalgamation not only reflects the industry's adaptability but also heralds a new era where cutting-edge technology converges with eco-conscious practices to redefine the very essence of real estate development. Gaurav Mavi, Co-founder of BOP Group, underscores key points of significance for the upcoming technology-driven real estate sector...

Efficiency Boost through Technology: Technological advancements, ranging from innovative construction methodologies to sophisticated building management systems, play a pivotal role in optimizing resource utilization and reducing waste throughout the real estate development lifecycle...

Intersection of Sustainability and Technology: The synergy between sustainability and technology, exemplified by technologies like Building Information Modeling (BIM) and regulatory frameworks like RERA, is transforming the industry. Smart grids and energy-efficient systems contribute to sustainable operational practices, aligning economic viability with environmental responsibility.

Innovative Use of Eco-Friendly Materials: Recent real estate projects showcase the harmonious integration of technology with eco-friendly materials. Advanced sensors effectively monitor and regulate energy consumption, 3D printing enables sustainable structures using recycled materials, and sensor-based gating systems enhance overall experiences for residents and visitors.

Challenges and Opportunities in Sustainable Urban Development: The incorporation of eco-friendly materials and technology presents challenges such as initial investment costs and navigating regulatory frameworks. However, the long-term benefits include resource efficiency, reduced environmental impact, and heightened market competitiveness.

Consumer-Driven Change: Consumer demand for eco-friendly features is reshaping the real estate market. Buyers increasingly prioritize energy-efficient homes, sustainable materials, and smart home technologies, compelling developers to align their offerings with these evolving preferences.

Emerging Technologies for Sustainability: Emerging technologies such as Artificial Intelligence (AI), Internet of Things (IoT), and blockchain hold immense promise for revolutionizing sustainability. AI optimizes energy consumption, while blockchain ensures transparent and traceable supply chains for eco-friendly materials.

Collaboration for Future Success: Real estate professionals can stay at the forefront of sustainable practices by collaborating with technology experts. Cross-disciplinary partnerships, participation in industry-specific tech conferences, and continuous upskilling of teams ensure a seamless integration of eco-friendly materials and sustainable technologies into projects, shaping a more sustainable and efficient future for the industry.

SIA-India's Advocacy Triumph: Telecom Bill 2023 Revolutionizes India's Satellite Landscape

In a historic and transformative decision to promote structural reforms in the telecom sector, the Indian Parliament approved the Telecom Bill 2023 on Thursday, December 21, 2023. This landmark move repeals the colonial era 138-year-old Indian Telegraph Act, 1885. and underscores a commitment to the development, expansion, and operation of telecommunication services in an unprecedented manner, bringing a modern and future-ready legal framework.

The bill aims to ensure widespread access to telecommunication services through satellite spectrum assignment in a liberalized and technologically neutral manner. The approved bill adopts a non-auction route and proposes to assign the satellite spectrum through administrative method aligning with global best practices, and emphasizing global harmonization and standardization for satellite spectrum assignments. In this context, SIA-India gratefully recalls and quotes the words of Hon’ble Prime Minister in the Parliament, which are to be engraved in golden letters in annals of space history in India.  During his intervention, he emphasized that ‘the non-auction route for the allocation of satellite spectrum is essential for national security.”. This groundbreaking step seeks to bridge the digital divide, enhance rural and remote connectivity, and support critical sectors, thereby transforming India's satellite landscape facilitating the entry of new technologies and competitors into the market, promoting innovation.

SIA-India, backed by its satellite operation and services members such as Viasat/Inmarsat, Asiasat, Hughes Communication, SES, Intelsat, Telesat, Lamhas, and Omnispace, has steadfastly advocated for progressive satcom policies, particularly emphasizing spectrum assignment through administrative licensing. The association assumes a crucial role in shaping the future of satellite communications in the country, with its unwavering advocacy efforts extending over 33 months and culminating in this pivotal legislative milestone. At this momentous juncture, SIA-India is pleased to record that the Association's continuous and dedicated efforts and engagement with higher echelons and policymakers at all concerned levels in the government during this period has proven fruitful, in fostering the growth of a robust satellite industry in India.

"The Telecom Bill represents a significant stride in aligning India's satellite industry with global standards. We extend our appreciation to the Ministry for their efforts in understanding and incorporating the industry's perspectives. SIA-India also expresses gratitude to the DoT, ISRO, INSPACe and TRAI for their valuable support. Our association remains steadfast in working collaboratively with the government to foster the development of a vibrant and competitive satellite sector," commented Dr. Subba Rao Pavuluri, President of SIA-India.

"The Telecom Bill recognizes the pivotal role of satellite digital connectivity in India's strategic initiatives, enhancing rural connectivity, national defence, disaster management, and supporting sectors like agriculture, health, and education. With over 1300 Gati Shakti projects and various national missions, the demand for broadband connectivity is crucial. This aligns with the blurring lines between remote and near in sectors like shipping, ports, waterways, tolls, roads, and highways. The ongoing dynamics of migration, amplified by Covid-19, highlight the need for resilient and efficient connectivity. National missions like SMART CITIES, UDAAN, National Health Mission, New Education Policy, and PM WANI require multiple access technologies, where space-based satellite services become crucial. The Telecom Bill's spectrum assignment for satellite services reflects the government's foresightedness commented Anil Prakash, Director-General of SIA-India.

SIA-India is keenly looking forward to the New Telecom Act and its provisions being implemented and enforced accordingly. SIA-India is committed to ensuring that the regulatory framework supports the growth of the satellite communication industry. The association commits itself for continued collaboration with the government and industry partners, promoting policies that drive innovation and growth in satellite communications.

Unleashing the Power of AI: Transforming IT Thought Leadership

In the dynamic dance of the IT sector, staying ahead of the curve is the rhythm of success. Artificial intelligence (AI) has emerged as the hottest DJ, not only remixing technical capabilities but also redefining the beat of thought leadership. This article explores this electrifying fusion, guiding you through how organizations can leverage this synergy to ignite innovation, spark collaboration, and dominate the digital dance floor.

From Cassette Tapes to Cloud Storage: The Evolution of IT Thought Leadership

Thought leadership used to be about rocking the mic with subject matter expertise and visionary ideas. IT gurus navigated organizations through tech mountains, charted strategic journeys, and decoded industry trends. But as we groove into the digital age, AI has become the hype man, amplifying the way ideas are generated, shared, and executed.

AI's Impact on Thought Leadership: Dropping Beats of Brilliance

Data-Driven Insights: AI crunches data like nobody's business, extracting golden nuggets of wisdom. IT thought leaders can use this to analyze market grooves, customer vibes, and industry trends, making their decisions sharper than a well-tuned EQ.

Automated Research: Forget sifting through endless reports – AI robots do the dirty work, keeping thought leaders at the forefront of the latest tech breakthroughs. This frees up time for brainstorming killer strategies, and not getting lost in research rabbit holes.

Creativity on Steroids: AI isn't just a data cruncher, it's a creative collaborator. Thought leaders can use it to brainstorm next-level ideas, generate groundbreaking solutions, and even automate content creation, leaving more time for strategic headbanging.

Personalized Engagement: No more one-size-fits-all speeches. AI helps tailor communication to individual preferences, making thought leadership resonate like a perfectly personalized playlist. Targeted content, laser-focused outreach – AI turns thought leaders into relationship rockstars.

Predictive Prowess: Forget crystal balls, AI uses predictive analytics to see the future of the industry, customer needs, and potential roadblocks. This foresight lets thought leaders position their organizations at the cutting edge of innovation, always one step ahead of the competition.

Implementing AI-Driven Thought Leadership: From Idea to Execution

Building the AI Arsenal: Organizations need a robust AI infrastructure to support their thought leadership mosh pit. This means integrating AI tools for data analysis, research automation, and predictive modelling. Think of it as your high-tech band equipment.

Level Up Your Skills: Thought leaders and IT teams need to learn the language of AI. Training programs and workshops are like music lessons, teaching them how to leverage AI effectively and turn data into chart-topping insights.

Collaboration Nation: AI thrives on teamwork. Integration of AI-powered collaboration platforms creates a space for sharing ideas, insights, and expertise like a virtual jam session. The more instruments, the better the music!

Ethics in the Spotlight: As AI takes centre stage, ethical considerations become the opening act. Organizations need to establish guidelines for responsible AI use, ensuring transparency, fairness, and accountability. Think of it as a soundcheck, making sure everything is in tune.

AI-driven thought leadership in IT isn't just a technological upgrade, it's a cultural revolution. It's about embracing the transformative power of AI to conceive sharper ideas, make smarter decisions, and lead with true vision. So crank up the volume, let AI be your hype man, and get ready to dominate the IT sector with the thought leadership that rocks the house.

By: Amit Goswami



Geo-Political disruptions, climate change, pandemics predicted to take its toll and impact Businesses in 2024

International SOS Risk Outlook Report 2024

Extreme weather conditions, Ukraine and Israel-Hamas crisis, decrease in workforce travel due to global geo-political disruptions are among the major factors that could drastically impact employee wellbeing leading to Burnout that will have a significant impact on Businesses. 

The global perma-crisis is set to continue to take its toll in 2024, as extreme weather events continue to impact organisations and global instability deepens. This situation is giving rise to concerning levels of employee burnout. According to the latest International SOS Risk Outlook Report 2024, 80% of surveyed global senior risk professionals predict burnout will have a significant impact on businesses in the next year[1]. But only 41% of them feel that their organisations are equipped to deal with it.

It also provides a detailed view of some of the major risks which organisations must address in 2024 including the climate crisis, the power of AI, the evolution of employees’ expectations and worldwide unrest.

Udit Mehta, Executive Vice President and Director of Operations for International SOS comments "2024 will likely be a year that redefines a crises conundrum, with multiple risks driven by instability causing a considerable impact and consistent insecurity that organizations need to address. This coupled with the crisis management functions being continually challenged for a fourth year running since the outbreak of the COVID-19 pandemic implies organizations would need to re-assess not just the resourcing of this critical function but also its placement in management structures.”

Mehta adds, “Concurrent to the survey forecasting an increase in risks faced by organizations in 2024, organizations would need to ensure proactive principles of mitigation are implemented in conjunction with instituting pre-emptive intelligence and analysis capacities. Organizations would also need to ensure partnerships with experts to understand their mobility and location linked exposure while juxtaposing the same with geo-political, geographical and industry-specific risk accrual. A forward leaning approach to address the challenges brought by this era of perma-crisis including expansion and evolution of the crisis and risk functions is critical for organizations to ensure endurance and resilience in the course of fulfilling growth objectives amidst the prevailing volatility.”

The International SOS Risk Outlook Report 2024: The Top 5 Predictions

Running on Empty – The Perma-Crisis Takes its Toll

In recent years, as the disruptions caused by the COVID pandemic began to subside, the emergence of the Ukraine/Russia conflict unleashed new waves of supply chain and service disruptions across various industries. With these ongoing stressors accumulating without respite, the risk of employee burnout is becoming increasingly tangible. The report’s findings noted that organisations have experienced a noticeable surge in stress-related absences. Surveyed respondents emphasise that the perceived risk level for the next 12 months is the highest ever recorded – 65% believe that global risks will continue to grow in 2024 – compounding their crisis management fatigue beyond pre-pandemic levels.

Climate Crisis – Climate Change Comes Home

Over the last 2,000 years, global temperatures have increased faster in the last half century than any other similar period, highlighting how relevant climate risk is now for businesses across the world[1]. One in four organisations reported that they have already seen their operations affected by events attributed to climate change, and this year the second biggest category out of the thousands of alerts issued by International SOS in 2023 was extreme weather events.

This comes as only half of respondents say they have factored climate change into their health and security plans, emphasising how vulnerable many organisations could be. This issue is certainly not going away, as approximately three-quarters of businesses report extreme weather as a challenge to their employees and operations in the coming year.

The continued impact of climate change on human health and wellbeing is now being acutely felt across the world. Dr Vikram Vora, Medical Director – Indian subcontinent comments, “The past few years have seen a rapid and unpredictable rise in unfavourable climate events like heat waves, floods, cyclones and earthquakes, which affect the physical and psychosocial health of the workforce”. The recent floods in Chennai due to the severe cyclone Michaung are an example of the devastation and disruption extreme weather events will continue to cause in the foreseeable future.

The impact of air pollution (as is being witnessed across India and other subcontinent countries), post-flood vector-borne diseases, potable water scarcity and challenges in accessing healthcare, compounds the risk to organizational resilience. 

It is now imperative that all current and future organisational climate action planning includes employee health and wellbeing as a key driver of sustainable business operations.

Global Instability Deepens

The second-highest security concern identified by respondents in this year's survey revolves around geopolitical tensions. As a striking three out of four respondents expressed the belief that their organisations will face significant impacts in the coming year. Notably, the ongoing crisis in Israel and Gaza, as well as the persistent conflict in Ukraine, contribute to this unstable global environment. Civil and social unrest, coupled with political instability, rank as the next largest worries for organisations. The unpredictable nature of these events highlights the need for businesses to adopt robust security measures, proactively navigating the challenges arising from the dynamic global geopolitical landscape.

AI – Risks and Opportunities

AI has inspiring potential to create a new industrial revolution. However, for now, it further complicates the vital task of sorting reliable information from misinformation and deliberate disinformation for businesses. More than two out of five respondents of the Risk Outlook research said they were worried about the effect of medical misinformation and disinformation on their workforces. This rises to three in five when asked about inaccurate political information – a potentially difficult situation as the United States heads into a highly consequential election year.

The New Employment Contract

Three-quarters of surveyed organisations report increased employee expectations for Duty of Care. A similar number are now also shouldering duties previously seen as government responsibilities, including two-thirds who acknowledge extending responsibilities to support workers' families in times of need. This underlines how the era of offering only basic occupational health services for work-related conditions is over. While still essential, occupational health provisions must be enhanced with diverse support and interventions to safeguard and nurture employees globally.

Room to Read Children's Literature Awards (CLA)-USAID awards open up opportunities for Children's Literature creators

Room to Read Children's Literature Awards

Awards for Literature for children and Picture Books for Children were the two broad categories  presented this year by Celebrated author Gurcharan Das at the inaugural edition of Children's Literature awards held in Delhi.

The United States Agency for International Development (USAID) and Room to Read India successfully concluded the first edition of its Children's Literature Awards, a pioneering initiative aimed at addressing the dearth of age-appropriate children's literature, particularly in vernacular languages. The Awards, supported by the USAID under the Scaling-Up Early Reading Intervention(SERI) Project, underscore the critical need for quality children's literature in India.

The Room to Read Children's Literature Awards (CLA) were conceived as a response to the shortage of quality children's literature in India, especially in vernacular  languages. Committed to recognizing and promoting high-quality children's literature, CLA seeks to create awareness and evolve a culture of reading through collaborations with like-minded organizations.

The awards serve as a platform to acknowledge and provide new opportunities to book creators while offering high-quality books to children nationwide. In its inaugural year, the awards focused on literature published in the Hindi language and intends to expand to other Indian languages and Room to Read presence countries in the upcoming editions.

This year, the awards were presented under two broad categories, Teacher-Librarian’s Choice Award (where teachers and librarians voted for the best books for ages three to eight and eight to twelve) and Picture Book Creator Award (where Young Picture Book Authors, illustrators and publishers were awarded for their books for ages three to eight and eight to twelve). Celebrated Author and Management Guru, Gurcharan Das, was the Guest of Honour for the day and felicitated the winners.

Speaking on the occasion Mark Tegenfeldt, Director, General Development Office, USAID/India, emphasized, "Promoting children's literature in vernacular languages is essential for building a strong foundation in literacy. The Children’s Literature Awards serve as a platform to spotlight the importance of linguistic and cultural diversity in children's books, promoting relatable literature in India. USAID is proud to partner with Room to Read India on this novel initiative that is set to benefit children across India."

Poornima Garg, Country Director, Room to Read India, stated, "By instituting the Childrens’ Literature Awards, Room to Read India and the USAID aim to establish a foundation to encourage budding writers, illustrators, and publishers to bring creativity and magic to

children's lives. Through such initiatives, we will continue our efforts to contribute towards the national policies in India’s literacy landscape, advancing the realization of the SDG4."


The event featured a comprehensive panel discussion on "Gaps in Original Indian Language Children's Literature and Lack of Book Creators," where literature experts shared insights on the critical issues.

A pivotal moment of the event was the unveiling of the report titled "Bringing Children’s Literature to Classrooms," to support dissemination of learning from the Scaling-up Early Reading Intervention (SERI) project.


The U.S. Agency for International Development (USAID) is the U.S. Government’s premier international development agency and a catalytic actor driving development results. USAID works to help lift lives, build communities, and advance democracy. USAID’s work advances U.S. national security and economic prosperity; demonstrates American generosity; and helps countries progress along their development journey. In India, USAID is collaborating with the country’s growing human and financial resources through partnerships that catalyze innovation and entrepreneurship to solve critical local and global development challenges. To learn more, visit

Room to Read India was established in 2003 and presently has programs in 11 states – Andhra Pradesh, Chhattisgarh, Delhi NCR, Jharkhand, Karnataka, Madhya Pradesh, Maharashtra, Rajasthan, Telangana, Uttarakhand, and Uttar Pradesh.

Room to Read is a global organization transforming the lives of millions of children by focusing on literacy and gender equality in education. Founded in 2000 on the belief that World Change Starts with Educated Children®, our innovative model focuses on deep, systemic transformation within schools during two time periods that are most critical in a child’s schooling: early primary school for literacy acquisition and secondary school for girls’ education.

Advanced training facilities on Fire Safety by GD Goenka University's C-OHSFE

GD Goenka Univertity's COHSFE

The Centre for Excellence in Occupational Health, Safety, Fire & Environment (C-OHSFE) facility that is dedicated to promoting the study of occupational health & safety and risk engineering was inaugurated by the Hon. Minister Anurag Singh Thakur while he visited the GD Goenka University  in Gurugram, Delhi as Chief Guest for their 9th Convocation Ceremony. 

Key dignitaries and stakeholders from the education and industry sectors attended the inaugural event, witnessing the unveiling of the advanced infrastructure and facilities at C-OHSFE. 

In light of the recently released India Risk Survey report, revealing fire outbreaks as the third most significant risk to businesses and human lives in the country, the University underscored commitment to addressing these concerns through the newly inaugurated Centre for Excellence in Occupational Health, Safety, Fire & Environment (C-OHSFE). The university recognizes the gravity of the situation and affirms its commitment to producing industry-ready professionals who can contribute to enhancing fire safety measures in India. The establishment of C-OHSFE with its advanced infrastructure and hands-on training facilities aligns with the urgent call for a new perspective on fire safety. 


"The launch of the Centre for Excellence in Occupational Health, Safety, Fire & Environment marks a significant milestone for GD Goenka University. We believe in fostering educational excellence and providing our students with the skills and knowledge needed for successful careers. This centre reflects our dedication to producing industry-ready professionals in the critical fields of occupational health & safety, environment and risk management," Nipun Goenka, Managing Director of GD Goenka Group, shared his thoughts further elaborating the main features of C-OHSFE: 

Aircraft Model: The facility is equipped with a Crash Fire Tender(CFT) for fire fighting purposes during aircraft landings that minimizes the risk of fire. 

Vertical Oil Storage Tank: A Vertical Oil Storage Tank with a foam pourer system has been installed in the fire drill ground, addressing fire risks in industries with various types of tanks. 

Confined Space Entry Model: Ensuring worker safety in confined spacesis prioritized with the installation of a model for confined space entry and rescue training. 

Smoke House: A dedicated Smoke Houses emulates real-life scenarios during building fires, providing realistic training for rescue operations in environments with smoke, fumes and vapors. 

Different Categories of Fire Trays: Live demonstrations at the fire drill ground showcase various fire types, guiding students on the proper use of fire extinguishers for different classes of fires. 

Fire Lab: The state-of-the-art Fire Lab features a variety of fire fighting equipment, fire suits, Personal Protective Equipment (PPEs), Self-Contained Breathing Apparatus (SCBA), fire detectors, hydrant accessories, and fire extinguishers for hands-on demonstrations. 

Industrial Hygiene Lab: The lab is equipped with advanced monitoring tools, including Combo PM 10 and PM 2.5 samplers, Handy Sampler for air monitoring, Sound level meter, Benzene sampler, Multi- gas analyzer, Stack Sampler, and Weather Monitoring equipment for practical applications. 

Graduates from C-OHSFE will benefit from practical-oriented education and be well-prepared for careers in diverse industries. The centre offers diploma, bachelor’s degree, master’s degree, and doctoral degreeprograms. 


The Savvy Traveler's Playbook for Securing the Finest Private Jets in India to elevate your journey

Booking the best private jets in India reveals a nuanced tapestry of comfort, flexibility, and indulgence for those seeking unmatched travel experiences. With an emphasis on the luxury, comfort, and flexibility of private jets, here is a comprehensive guide for reserving the greatest private jets in India. 

Private Jet  Jet Set Go

Identify Your Needs: Make a detailed list of your trip needs before stepping foot in the realm of private jet reservations. Take into account variables such as the frequently traveled destinations, typical number of passengers, flight length, preferred cabin layout and size,  and frequency of trips. You can customize your private jet experience to meet your unique demands by taking this first step to be clear on your typical travel needs and preferences.

Look Up Reputable Service Companies: Spend some time investigating and locating reliable companies that offer private jet services. Seek out businesses that have a track record of success, satisfied clients, are fully regulated and compliant with DGCA regulations, and offer an aircraft fleet that is modern and well-maintained. Selecting a private jet service with a reputation for safety, dependability,, and quality of service is wise because not all of them are made equal.

Think About Membership Programmes: Investigate the membership plans that some private jet firms provide. Members of these programmes frequently receive special advantages including priority reservations, preferential pricing, flexibility and access to a larger fleet. Examine the numerous membership options and discuss them carefully with the company’s sales team in order to select the one that best suits your travel preferences.

Evaluate your aircraft options: There are several sizes and configurations of private aircraft from smaller turboprops or light jets, to large long range jets. To choose the airplane that best meets your demands, compare the many options and match them carefully to your typical travel needs. This can be complex, so use the services of an expert advisor to help with this step. Think about things like cabin size, number of seats, range, and amenities. Selecting the ideal aircraft guarantees a relaxing and delightful flight.

Recognise Pricing Structures: The cost of a private jet can vary widely according to the type of aircraft selected, the distance traveled, and extra services required. Make sure pricing is transparent and ask prospective service providers for precise quotes. A thorough explanation of the costs should be requested, and you should be aware of any potential hidden fees such as fuel surcharges, and variable costs.

Verify Safety Records and Laws: When it comes to flying, safety comes first. Make sure prospective private jet operators are fully licensed as a Non-Scheduled operator (NSOP) by the DGCA. You can also check their reputation and safety record by talking to an expert aviation advisor. Always seek out businesses who uphold the strictest safety regulations and place a high priority on comprehensive maintenance inspections.

The key is flexibility: Flexibility is one of private jet travel's main benefits. In contrast to scheduled airlines the private aviation sector is ‘on-demand’ so flexibility is the core benefit. Select a service provider that lets you alter the locations and departure timings on your trip schedule as needed. After all your plans can change, and this adaptability makes sure that your time on the private jet fits in perfectly with your itinerary.

Personalized Services: Look for private jet operators that provide individualized inflight service and care. Excellent private jet experiences extend beyond the trip itself, and may include ground connections, unique service requests, accommodating children or pets, customized catering, or particular cabin arrangements. The flexibility to customize the trip to your tastes adds even more luxury.

Examine Customer Testimonials: Read customer testimonials and reviews to learn about other people's experiences using the private jet service company. This first-hand account can yield important insights regarding the caliber of service, dependability, and general satisfaction.

Make a Plan: Planning ahead is frequently necessary to reserve the greatest private jet experience. Demand for private aircraft can be very strong, particularly during the busiest travel times. Make sure you reserve your aircraft as far in advance as possible during peak travel times to guarantee availability and the best aircraft for your trip needs.

You may hire a private jet with confidence if you use these pointers, which will guarantee that your trip is not just smooth but also customized to your particular tastes and needs.

(with inputs from Jet Set Go)

MSMEs boost country's overall economic growth with inclusive development

A unique strategic partnership is formed to educate Small Businesses on Government Schemes and Promote Digital Credit across the Country that aims to empower India's Micro, Small & Medium Enterprises (MSME).

U Gro and Laghu Bharti to boost the Indian MSMEs

U GRO Capital, a leading DataTech NBFC focused on MSME lending, and Laghu Udyog Bharati, an organization dedicated to supporting and promoting micro-enterprises, today launched a transformative awareness campaign designed to empower India's micro-enterprises with knowledge about government schemes, digital credit, and strategies for success in today's ever-evolving business landscape.

India's MSMEs have long been the backbone of the country's economy, contributing significantly to employment generation, industrial production, and overall economic growth. The importance of MSMEs cannot be overstated, as they account for a substantial portion of India's GDP and play a crucial role in poverty reduction and inclusive development. However, for these businesses to thrive, access to credit and financial resources is paramount. This collaboration is set to bring a positive and transformative impact on micro-enterprises in India, promoting their growth and success.

Under this partnership, U GRO Capital, along with Laghu Udyog Bharati, will host a series of seminars, workshops, and events in over 100 micro markets across India. These events are aimed at educating and empowering the network of small businesses empanelled with Laghu Udyog Bharati. U GRO Capital, known for its innovative financial products and proprietary underwriting model, GRO Score 3.0, is well-equipped to support cashflow-based lending to MSMEs. This approach offers an effective means of extending credit to micro-enterprises, aiding them in their growth journey.

Om Prakash Gupta, All India General Secretary, Laghu Udyog Bharati, said, “Laghu Udyog Bharati has always been committed to supporting and promoting micro-enterprises in India – from enhancing gainful employment to their sustained growth. Our collaboration with U GRO Capital aligns perfectly with our mission and vision of helping MSMEs achieve their potential. We believe that providing education and awareness about government schemes and digital credit will be a game-changer for small businesses in India.”

Shachindra Nath, Vice Chairman and Managing Director of U GRO Capital, expressed his enthusiasm for this collaboration, saying, “At U GRO Capital, our mission is to address the credit needs of over 1 million small businesses in India over the next three years. We believe that empowering MSMEs with knowledge about government schemes and digital credit solutions is essential for their growth and success. As part of our ongoing expansion efforts, we are set to establish a presence across 175 locations by the end of this fiscal. We believe that India’s MSME require education regarding the benefit of being part of formal economy and adoption of digitisation. This partnership with Laghu Udyog Bharati will be instrumental in helping us reach, educate, and empower the MSMEs, providing them inputs which enables them ready to embrace credit solutions. We view this collaboration as a significant step toward realizing our mission.”

Laghu Udyog Bharati, since 1994, being the largest MSME association of the country, with presence in 22 states, 550 Districts and 45000 Members, has been key in bring out Financial Environment for Micro & Small Enterprises at the National Capital with Government of India.

Laghu Udyog Bharati, in line with G20 Financial Inclusion Mission, is desirous of fulfilling the huge needs of growing economic demand for Micro and Small Enterprises.  Laghu Udyog Bharati has engaged, as part of its Financial Outreach for Micro & Small Enterprises, with UGRO Capital, to extend Capital Support in 100 Locations of 22 states to Micro & Small Enterprises.