The sports and fitness brand unveils its new store in the city
February, 2016: Skechers, the second largest sports & lifestyle footwear brand in the US, known for its comfortable shoes, has launched a new store in Bangalore today. The store will house a wide range of Skechers shoes for men, women and kids who thrive for comfort, stylish designs and latest technology.
The store offers a variety of products from its latest collection across categories – ‘Performance’ for running and walking, ‘Lifestyle’ for leisure and regular wear, ‘Sports’ for training, gyming and regular wear & and a huge range of Kids shoes instilled with interactive games.
The 832 square foot store in the Orion Mall at Brigade Gateway, will stock latest shoe styles for men, women and children on display and will enhance the shoe-buying experience for the brand’s trend-savvy customers. It will showcase the Skechers brand with impactful visual displays, and create an accessible environment that is easy for customers to shop in. The impressive store is characterized by an array of vibrant hues, textures, colors and fun through the use of unique styling, furniture and visual elements.
Speaking about the store launch, RAHUL VIRA – CEO, SKECHERS SOUTH ASIA PVT LTD said, “Skechers caters to customers across the board. Having comfort being our priority for all the product lines. So much so that some of them like the Go Walk 3 series packs enough punch to be the chart topper in walking shoes with the highest sell through. Skechers product lines are broadly divided as Performance, Sports and Lifestyle. The range also comprises some of the most exciting shoes for kids like Twinkle Toes for girls and Game Kicks for boys. With every new season there is perpetual innovation and upgradation of technology behind the products, for instance we have launched a series GOrun Ultra R in which we’ve taken our ultimate neutral cushioning shoe and made it super durable for the road. There is a cultural attitude at Skechers of doing better and pushing harder.”
Orion Mall, Brigade Gateway, Upper Ground Floor, Unit No.UG03,26/1,Dr.Rajkumar Road, Malleshwaram West Bengaluru, Karnataka - 560055