Friday, 6 November 2015

CEAT Launches a New SCV tyre in Premium Mile XL Range


New Delhi, 5th November 2015: 

Leading Indian tyre manufacturer CEAT Ltd today announced the introduction of 155 D12 size in the new Mile XL series. Available with all leading CEAT dealers pan India, 155 D12 Mile XL Rib is yet another unique addition to the existing range of tyres that aims to cater to the requirements of users in the small commercial category. 
The 155 D12 Mile XL Rib has stiffer sidewalls and higher mileage performance in overload conditions. 155 D12 Mile XL Rib has continuous shoulder rib which helps in a longer life and better retreadability of tyres. With its sturdier crown and ETC (Equal Tension Casing) Technology, Mile XL Rib tyres ensure cooler running at high speeds, offering high load capacity. A premuim offering from CEAT’s small commercial vehicle category, 155 D12 Mile Xl Rib tyres are designed for front fitment for vehicles like TATA Ace and Mahindra Maxximo.
Commenting on the launch, Nitish Bajaj, VP, Marketing, CEAT Limited said, “With all its advanced features, we are confident that 155 D12 Mile XL Rib will cater to the requirements of our customers operating their business through small commercial vehicles. Our commitment is to ensure that our premium offering is made available to customers pan India through all leading CEAT dealerships.”

CEAT, the flagship company of RPG Enterprises, was established in 1958. Today, CEAT is one of India’s leading tyre manufacturer with a capacity of over 800 tonnes per day and has strong presence in global markets. CEAT offers the widest range of tyres to all segments and manufactures world-class tyres for: Heavy-duty Trucks and Buses, Light Commercial Vehicles, Earthmovers, Forklifts, Tractors, Trailers, Cars, Utility Vehicles, Motorcycles, Scooters as well as Auto-rickshaws. CEAT enjoys a major market share in the Truck, Light Truck and 2-wheeler segment and its tubes and flaps are renowned for their superior quality and durability.


RPG Enterprises, established in 1979, is one of India's fastest growing business groups with turnover over USD 3 billion. The group has more than fifteen companies managing diverse business interests in the areas of Tyre, Infrastructure, IT and Specialty.

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