Introducing 800+ products in Plus Size Range
Bangalore, May, 2015: LimeR
oad, India’s social commerce platform has launched the largest collection of plus size clothing - with more than 800 delightful products available in all sizes for women across the country.
LimeRoad, with its plus size collection is giving each and every woman a reason to embrace her body type in style! This is a thoughtful extension to the brand's long established philosophy of celebrating every woman’s individuality.
“Being a brand for women, we understand that every Indian woman is unique and so are her needs. Not all of us can look like runway models but there is an innate sense of style that LimeRoad wants to fulfill. Indian women looking for plus-size clothing have extremely limited options to choose from and very often experience difficulty in buying stylish clothes due to the size constraint, and it is highly frustrating. LimeRoad ventured into this segment to enable and empower women to experiment freely with their looks and purchase from a vast range of plus-size western wear within the comfort of their homes. LimeRoad is the first destination for lifestyle products for women
irrespective of their size, shape and age.” said Suchi Mukherjee, co Founder & CEO, LimeRoad.com.
LimeRoad’s latest collection of plus size clothing includes confident and flattering silhouettes by veteran plus size brands such as Mustard, Meiro, Dressberyy and Pluss. Size range is from L to 5XL which promises that each user will be able to discover something they love, in their size.
LimeRoad is a fun and exciting way to discover, share and shop. The social commerce platform targeted at the intelligent woman of today, aims to become the most delightful and affordable lifestyle discovery platform in the country. It hosts an incredible width of brands and stores, and offers consumers tools to curate and share collections, referred to as scrapbooks. The platform covers apparel, accessories including footwear and bags, as well as home and living. LimeRoad.com is a brand owned by A.M. Marketplaces Pvt. Ltd. Tiger Global, Matrix Partners India and Lightspeed Venture Partners have co–led a $45 million of funding in A.M. Marketplaces Pvt. Ltd., the parent company of social commerce platform LimeRoad.com.