Saturday, 30 May 2015

FRAZER AND HAWS OPENS DOORS IN DEFENCE COLONY, NEW DELHI NEW SHOWROOM LAUNCH



Get set to be spellbound as Frazer and Haws launches its new showroom in Delhi at Defence Colony. Sprawled over an area of 1400 Sq ft at Defence Colony in New Delhi, Frazer and Haws is all set to charm you with its mesmerizing interiors and outstanding product offering. With the launch of this showroom, the brand also forays into an exquisite range of art, décor, accent furniture, lights and other innovative products.

The new Frazer and Haws showroom has eclectic interiors, largely black, white and taupe as its colour palette. The outside patio in slate is highlighted with potted plants, as are the few steps that lead up to the showroom. Renditions of Florence Nightingale figurines hold up a candle and are interspersed with bunches of red bouquets that add a burst of colour just outside the glass door. The wide corridor inside has well lit display cabinets with row upon row of silverware and at the far end is a black lacquer finish console with stands carved to read F&H prominently. The toughened glass top displays large objet d’ art pieces. On the right is a black and white chequered floor with a gold dome above. Three angels embrace a frost glass shade for a soft glow that bathes a dramatic piece of art below, in golden hue. Yet another niche on the right has more display cabinets and at the far end is a large expanse with a comfortable lounge area for varied discussions for customization, queries or simply a cuppa while the selected merchandise is brought forth for a decision! This niche area also has myriad giftables in silver plate.
    
The showroom displays Frazer and Haws’ signature collections & pieces in addition to the latest addition of creative furniture line and wall art. Valet parking is available too.

So here is your chance to visit and meet a new world of delight to venerate yourself and your home with opulence.

Commenting on the new venture Ms. Archana Kumari Singh, President, Frazer and Haws said, “Inspiration has always been the mother of innovation. And the creative use of space here has inspired an entirely new product line that showcases the brand ethos so beautifully! While the deer pair double up as butler tables and candle stands, two elephants cozy up too to hold a glass top. Heavyweight silverware holds its own even as the silver plate winks in joy. There’s wall art and panels and the quintessential idols, all in happy unison. Possibilities are limitless as we can create anything for any home!

In order to meet and exceed the quality expectations of the international market and to create a brand that takes innovative leadership on the world stage, Frazer and Haws has a state-of-the-art production unit in place with over 150 dedicated craftsmen, many of who are masters of their trade and tool.

Frazer and Haws is a design led British silverware décor brand with an Indian soul and every product is handcrafted and hallmarked with 92.5% purity.

Showroom Address:
Frazer and Haws
A 265, Defence Colony, New Delhi
Contact - 011 24331777, 011 24331888, 011 41588899

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