Tuesday, 9 December 2014

Firefox unveils its latest Maximus Bike: the new breed of Mountain Bikes

The bike with 29” wheels is made for the bumpy trails/
The 29” wheeled bike guarantees amazing smoothness, grip and speed

New Delhi, November, 2014: Firefox, a leading name in the premium bike segment in India recently rolled out its 29” wheeled Maximus Mountain bike to render a smooth experience every time you hit the rough terrain. The bigger wheel of the bike promises better momentum while riding on bumpy roads and maintains your speed through narrow twists and turns.

The Maximus Bike is engineered in an innovative way to give you an enhanced biking experience. The gigantic wheels of the mountain bike offer umpteen benefits. The wider circumference of its wheels, higher air volume in its tires and larger contact patch with ground helps it to roll smoothly over rocky surfaces. The hardy mountain bike is also able to cover more distance per pedal revolution.

The Maximus Bike is a complete package comprising big wheels, remarkable smoothness, amazing grip and speed.  The enormous size of the wheels has now become the ideal size for wheels in racing bikes and the racing world has embraced this robust bike built for the trail with much enthusiasm.


Firefox is a leading name in the premium bike segment in India. Based out of Greater Noida, Firefox caters to all age groups and segments of biking from MTB, Road, Hybrid, BMX to Kids.   It has tie-ups with various international brands for bikes and accessories like Trek, Tern, Shimano, Saris, Finishline, Slime, Warner Brothers, MTV and Popeye Firefox. The USP of Firefox is that it offers complete biking solutions of international standards to its customers under one roof.

Their network is spread across 75 cities with over 150 outlets throughout the country. Firefox plans to expand its retail presence with 7 additional outlets in the next quarter and 30 new stores each successive year. The Firefox and Trek segment enjoys a solid market position with very little competition as they offer a wide range of over 75 bike models which caters to all age groups. The company targets its products at high-income salaried groups, corporate professionals, kids and young parents.

The mission of the company is to create and retain the position of being an aspirational brand for bikes and accessories in India and to have presence in every potential city of the country.

Price : INR 24,750


·         Wheels : Alloy 32H Double Wall Rims

·         Tires : KENDA 29 X 2.1"

·         Front/Rear Wheel & Seat post with QR

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