Thursday, 31 July 2014

OCM India Limited honors its superstars; discusses the road ahead at two-day brainstorming session

The OCM SuperStar Sales Meet brings together the top leadership of OCM India Limited with its agents from across the country to discuss the strategies for the future

·         Italian designer Cristina Fedriani introduced to the company as the stylist of Winter 2014 collection

Gurgaon, July 31, 2014: The top leadership of OCM India Limited came together today with its all-India sales agents in a major two-day brainstorming session with an aim to discuss the company’s future strategies and upcoming plans and collections.

The meeting was led by Mr. Nitin Jain, Managing Director and President, OCM India Limited, who was joined by Mr. David L. Wax, Managing Director, WL Ross & Co. LLC; Mr. Vikram Mahaldar, Global Sales Head, OCM India Limited; Mr. Sarveshwar Singh, Vice President Manufacturing, OCM India Limited; Mr. Debashis Paul, Head of Marketing, OCM India Limited, and Mr. Ashok Handa, Plant Head, OCM India Limited.                                                 

The meeting that also brought together the company’s sales agents from across the country also honored its employees who have enriched the organization through some of their monumental contributions. Prominent among the winners were innovators whose out-of-the-box approach had proved to be valuable for the company.

Among the big winners of the day was Mr. Swarn Singh, an employee at the company’s Engineering Department, whose innovation in repair helped the company save up to Rs 1.5 lakhs at its engineering plant. Mr. Singh, a Fitter, modified the pipeline assembly inside an oil receiver tank using an innovative idea of utilizing the dead spare. Swarn Singh was adjudged the Employee of the Year award for his innovation and valuable contribution to the company.

The ‘Manufacturing Superstar’ Award was given to Mr. Vikash Shukla, Senior Manager, Spinning Department, for inventing the process to ‘Convert Soft Waste from Spinning to Useable Tops’, saving Rs 10 lakh in the year 2013-14.

17 other employees were awarded for their valuable contributions to the company. Honoring the winners, Mr. Nitin Jain said: “We are proud to honor innovation and out-of-the-box thinking. In today’s competitive world, it is innovation and novel ideas that set you apart in the competition. We are privileged to have all of you in our amidst and we hope to keep inspiring such innovators.”

Mr. Vikram Mahaldar, Global Sales Head, OCM India Limited spoke about new products, new extensions, and new channel strategies to be adopted by the company in the upcoming months. He also introduced the upcoming designers to the company including Ettore Piacenza, and Riccardo Camperi, Cibio.

Italian designer Ms Cristina Fedriani, Progetto Stile was welcomed by the leadership as the stylist of Winter 2014 collection.

Fedriani spoke at length about the upcoming Winter-14 collection and its ideation as well as her plans for fabric designing for OCM, which was followed by a launch of the winter collection style book by Mr. David L. Wax.

The two-day meeting also saw Mr. Debashis Paul, Head of Marketing, OCM India Limited, discuss in detail about how to adopt a new approach to marketing OCM products.

About OCM India Limited:
OCM INDIA LIMITED began its journey in the field of textiles 90 years ago and forayed into worsted fabrics in 1972. Today OCM is jointly owned by WL Ross & Co. LLC, a global conglomerate with expertise in equity fund management and HDFC Ltd., a global banking corporation.

Today, the company stands for its reputable all wool and wool-blended worsted fabrics. It is the first composite worsted unit in India awarded with the prestigious ISO 9001 certification. The company has its corporate office in Delhi, India, while its manufacturing facility is in Amritsar, Punjab (India).

OCM Suiting is the umbrella brand name for its extensive range of fabric and accessory products - a household name in India and growing in popularity for its versatile range of fabrics for Men’s Suiting, Jacketing, Trousering, and Shirting and newly introduced Women’s Wear range. In almost a century of its existence, OCM has always redefined itself to meet the changing needs of the times.

OCM India has brought into India the internationally famed Burlington brand with at the top end of the market in recent years. The company has a sprawling 37 acre ‘new generation’ complex with latest machines and contemporary processes. In fact, OCM has the distinct advantage of processing an in-house single roof facility for every process – from fibre to fabric. To watch the raw material through various stages of recombining, spinning, weaving, dyeing and finishing makes for an unforgettable experience.

The raw material used for luxurious OCM fabrics are primarily of two types: wool and polyester. Other fibres like cashmere, angora, camel, hair, flax, and silk are put to imaginative use to produce luxury fabrics of international appeal.

Timeless and enduring fabrics are a result of innovative research and design. OCM combines the sophisticated elements of fashion with fibre development and design to create timeless collection. It has a strong employee base of more than 1200 people working relentlessly towards achieving customer satisfaction.

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