Sunday, 17 March 2013

Amish Tripathi's book launch - The Oath Of The Vayuputras




India's Most Loved Actor Kajol, Celebrated Indian Columnist, Anil Dharker and Critically Acclaimed Indian Film Director, Shekhar Kapur Launched The Oath Of The Vayuputras - The Concluding Part of The Shiva Trilogy By Amish Tripathi

Mumbai 
The much awaited last book in The Shiva Trilogy "The Oath of the Vayuputras by Amish Tripathi, published by Westland Ltd was launched today at Crossword Bookstore, Kemps Corner by renowned Bollywood actor Kajol, celebrated Indian columnist, Anil Dharker and critically acclaimed Indian film director, Shekhar Kapur.


Amish's eagerly anticipated 3rd book in the Shiva Trilogy, The Oath of the Vayuputras, published by WestlandLtd is releasing with an unprecedented print run of 5,00,000 copies; 3,50,000 of which have already sold outeven before release. The Release Type is Original; priced at Rs 350 it features a Binding Paperback. Imprinted by Westland Ltd it runs with a Page Extent of 600 pp.
Amish Tripathi said, "I am excited and slightly nervous for the launch. I hope the readers get the sense ofcompletion from this third book of the Shiva Trilogy."
The Shiva Trilogy, written by Amish, is a compelling, fictional tale of a Tibetan tribal called Shiva, whoseadventures nearly 4000 years ago, morphed into the mythical legends of the Hindu God Shiva. The first 2books of the Shiva Trilogy (The Immortals of Meluha & The Secret of the Nagas) have sold more than a million copies within a short period of two-and-a-half years. Counting The Oath of the Vayuputras, the Shiva Trilogy has crossed 1.5 million copies in print with gross retail sales of over Rs 40 crores. Published by Westland Ltd the books have been released across the Indian subcontinent in various languages, including English, Hindi, Marathi, Gujarati, Telugu and Assamese. Additionally, Jo Fletcher Books have bought the English language rights outside of the Indian sub-continent and has published the first book, The Immortals of Meluha, in the UK in January 2013. The book will be released in the US in Summer 2014. The book is also due for release in Indonesia soon.
About Oath of the Vayaputras
EVIL HAS RISEN. ONLY A GOD CAN STOP IT.
Shiva is gathering his forces. He reaches the Naga capital, Panchavati, and Evil is finally revealed. TheNeelkanth prepares for a holy war against his true enemy, a man whose name instils dread in the fiercest of warriors. India convulses under the onslaught of a series of brutal battles. It's a war for the very soul of the nation. Many will die. But Shiva must not fail, no matter what the cost In his desperation, he reaches out to the ones who have never offered any help to him: the Vayuputras. Will he succeed? And what will be the real cost of battling Evil? To India? And to Shiva's soul? Discover the answer to these mysteries in this concluding part of the bestselling Shiva Trilogy.
About Amish:
Amish is a 1974-born, IIM (Kolkata)-educated, boring banker turned happy author. The success of his debutbook, The Immortals of Meluha (Book 1 of the Shiva Trilogy), encouraged him to give up a fourteen-year-oldcareer in financial services to focus on writing. He is passionate about history, mythology and philosophy,finding beauty and meaning in all world religions.
Amish lives in Mumbai with his wife Preeti and son Neel.


SHIVA TRILOGY - FACT SHEET
The Shiva Trilogy, written by Amish, is a compelling, fictional tale of a Tibetan tribal called Shiva, whose adventures nearly 4000 years ago, morphed into the mythical legends of the Hindu God Shiva. The first 2 books of the Shiva Trilogy (The Immortals of Meluha & The Secret of the Nagas) have sold more than a million copies within a short period of two-and-a-half years. The soon to be launched The Oath of the Vayuputras, last book in the trilogy, is releasing with an unprecedented print run of 5,00,000 copies; 3,50,000 of which have already sold out even before release.
Counting The Oath of the Vayuputras, the Shiva Trilogy has crossed 1.5 million copies in print with gross retail sales of over Rs 40 crores.
Published by Westland Ltd the books have been released across the Indian subcontinent in variouslanguages, including English, Hindi, Marathi, Gujarati, Telugu and Assamese. Additionally, Jo Fletcher Books have bought the English language rights outside of the Indian sub-continent and has published the first book,The Immortals of Meluha, in the UK in January 2013. The book will be released in the US in Summer 2014. The book is also due for release in Indonesia soon.
The Shiva Trilogy is the fastest selling book series in the history of Indian publishing and has attracted a wide and devoted audience since its publication, with publishing gurus calling it a genre-creating book series. It has also received positive reviews from various eminent personalities. Spiritual guru,Deepak Chopra, complimented the books saying, "Amish's mythical imagination mines the past and taps into the possibilities of the future. His book series, archetypal and stirring, unfold the deepest recesses of the soul as well as our collective consciousness."
Many marketing innovations have also been attempted for the Shiva Trilogy. For the 1st book, The Immortals of Meluha, the first chapter had been printed and distributed, free of cost, as a sampler. A trailer film had also been made and uploaded on YouTube, probably for the first time in the history of Indian publishing. For the 2nd book, The Secret of the Nagas, a professional film-quality trailer film had been made and showcased in cinemas, once again for the first time in Indian publishing history. The string of innovations has continued in the marketing of the 3rd book of the trilogy, The Oath of the Vayuputras. For the first time in Indian publishing, an original soundtrack has been created for a book series called `Vayuputras: the soundtrack of the Shiva Trilogy books'.
Giving the life of music to the soul of the words, all the songs in the album have been originally created out of various sections of the 3 books of the Shiva Trilogy. Top-notch musical artistes like Taufiq Qureshi, Sonu Nigam, Palash Sen Bickram Ghosh have contributed their talent to this album. A professional, world-class music video has also been produced which is being telecast in various music channels.

No comments:

Post a Comment